Talk to people first
Five interviews beat fifty opinions.
Eight years designing apps people use every day — banking, health and tools for teams. I sketch fast, test early and sweat the small moments: the empty states, the loading screens, the first minute.
Open to lead roles from January.
How I work
Sketch, then prototype
Ugly and fast before pretty and slow.Measure what matters
Every launch has one number to move.
Case studies
Northbank app
Moving money in two taps, and a home screen that finally makes sense.Pulse video visits
From “call us” to seeing a doctor in four minutes.Halo design system
140 components, one source of truth, three platforms.
Explorations
Wave, motion study Ribbon, loading state Spine, onboarding art Current, background set Dusk, colour palette Grain, texture study
Where I’ve worked
Senior product designer
2022 – Present
Northbank · Full-time
Stockholm
Redesigned the mobile app for 2 million customers. App rating up from 3.4 to 4.7.
Product designer
2019 – 2022
Pulse Health · Full-time
Copenhagen
Designed booking and video visits from scratch.
UI designer
2017 – 2019
Studio Fjord · Full-time
Oslo
Websites and apps for Nordic startups.